International Conference on Digital Transformation in Sustainable Growth (DTSG 2022)
Keywords:
English Teaching, Transition from Manual to Digital Platform, Employee Engagement, Job Satisfaction, Young Female Consumers, Buying Behavior, Green Human Resource Management, Employee Performance, An Empirical Study, Health Care Industry, Sustainable Insurance in India, Digitalization, Currency System, Interface of Marketing, Cross-Functional Pollination, Information and Communication Technologies, Entrepreneurship, CSR Activities, Capacity Building, NALCO, Malware Application Detection Approach, Android using SVM, Isolated Spoken Word Transformation, Feedforward Neural NetworkSynopsis
Digital Transformation is the innovative approach to do business by utilizing Digital Technologies through Artificial Intelligence, Big Data, Cloud, IOT, etc to bring Operational Efficiencies to the multiple stakeholders–starting from Customers, Employees, Shareholders, Society, different Government bodies with the objective of sustainable growth. Thus Digital Transformation and Sustainability both are now integral part of an organization’s strategy. We congratulate the initiative taken by the institute to organize the International conference on such an exciting and insightful topic, wherein various Academicians, Research Scholars, Under Graduate and Post Graduate students presented their research papers as well as exchanged their views on “DIGITAL TRANSFORMATION IN SUSTAINABLE GROWTH”. We are really thankful to all the Academicians, Research scholars, Faculty members of BBIT, International Speakers and Session Chairs for their contribution to this Two Day International Conference on “DIGITAL TRANSFORMATION IN SUSTAINABLE GROWTH”. The conference was jointly organized by the MBA & CSE department of BBIT. The Conference dates were 21st and 22nd September 2022 respectively through online mode.
The Objective of the Conference was
1. To combine the opportunities offered by digitization with the goals of sustainability.
2. Provided a platform to exchange of information and an objective and differentiated discussion on sustainable digitisation. The transfer of knowledge and technology between different stakeholders was possible through this.
3. Further, to promote awareness and enhance research aiming in developing solutions.
As a result we received total 47 papers from Marketing, Finance, HR, Computer Science, Economics, and Social Sciences from different parts of the country as well as from the abroad. Participants were from MDI (M), Tripura University, Aliah University, Lucknow University, Vidyasagar University, St. Xavier’s, ICFAI, University of Burdwan, B. C. Roy, Symbiosis, Calcutta Business School, GIET University, IEM, NSHM, University of Rajasthan, Panjab University, Swami Vivekananda University, Chandigarh University etc. Even Students from CSE & MBA departments presented their papers at this conference. Professor Jayanta Basak and Dr. Himadri Biswas guided B.Tech students from CSE Department. Dr. Prabal Chakraborty presented 6 case studies at this conference along with his students .Without the support of all the faculty members of CSE, MBA this could not have been possible. It was only possible because of sheer determination, focus on minute details, and dedication of the faculty members of both these departments. Specifically, Avijit Sir, Himadri Sir, Jayanta Sir, BKD Sir, Moumita Madam, Suparna Madam and Dr. Prabal Chakraborty were really active from the beginning. At the same time we are also thankful to our non teaching staff also.
The organizing committee was thankful to Dr. Subhangi Gupta (Executive Director of BBIT), Vice-Chairman Sir, Chairman Sir for continuous support and encouragement for this academic endeavour.
The inaugural program started at 10 am on 21.09.2022 with the speech of Dean MBA. The valedictory session started at 5.30 pm on 22.11.2022 and ended at 6 pm with vote of thanks. The best paper award was announced from each session as well as few bright young students was also got recognition from the session chair.
Out of total 47 papers with few rounds of review only 15 full papers were accepted for the final publications as an edited book.
Budge Budge Institute of Technology (BBIT), Kolkata (NAAC Accredited, UGC-2f recognized) also Approved by (AICTE, New Delhi, affiliated to Maulana Abul Kalam Azad University of Technology & West Bengal State Council of Technical & Vocational Education and Skill Development) organized an International Conference on “DIGITAL TRANSFORMATION IN SUSTAINABLE GROWTH”. The conference was organized by the MBA & CSE department of BBIT.
BBIT offers B.Tech disciplines of ECE, EE, CSE, ME and CE as well as in the MBA program. It is also worth mentioning BBIT has also been running Diploma programs in five disciplines like CE, CST, ETCE, ME, and EE. In the academic year 2018-19, CSE and EE will start M.Tech programs as well. It is a matter of pride to mention that BBIT has been accredited by the National Assessment and Accreditation Council (NAAC) and four existing B. Tech programs (ECE, CSE, EE, and ME) of the Institute have been accredited by the National Board of Accreditation (NBA).
Vision
To realize the full potential of knowledge through universal education and research so as to foster a new era of development and growth through innovations.
Mission
To open new horizons of knowledge and to promote academic growth by offering state-of-the-art undergraduate, postgraduate and research programmes. To keep pace with regional, national and global needs. To play a pioneering role in shaping future generations through collaboration between academia and industry as well as between different national and international institutions.
Chapters
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Approaches and Methods of Communicative English Teaching: Challenges, Transition and Transformation
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HR Record Keeping A Study of Transition from Manual to Digital Platform
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Assessment and Recognizing the Impact of Employee Engagement on Job Satisfaction in The Steel and Other Heavy Metal Industries of West Bengal
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An Exploratory Study of Young Female Consumers Buying Behavior Toward Branded Apparels
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The Role of Green Human Resource Management Practices on Employee Performance: An Empirical Study on Health Care Industry of West Bengal, India.
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Sustainable Insurance in India: An Overview
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Digitalization of Currency System
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Interface of Marketing with Human Resource Management: Cross-Functional Pollination
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Information and Communication Technologies in Entrepreneurship
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Impact of CSR Activities on Capacity Building: A study on NALCO, Damanjodi, Koraput, Odisha
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Data Protection by MIS Technique
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MADA: Malware Application Detection Approach in Android using SVM and ANN Model
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Isolated Spoken Word Transformation Using Feedforward Neural Network in Speaker Independent Speech Recognition
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Influence of Advertising on Food Habits of Children-Reviewing the Existing Literature and Directions for Future Research Agenda
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Study on the Improvement of Human Resources in the Information Realm
