Contemporary Business Trends: Exploring Emerging Paradigms (Volume I)
Keywords:
Hypothesis, Chi-square ( ) test, Rank, Weighted score, Scaling, Marketing Benefits of Social Networking Websites, Online Buying Behaviour, Artificial Intelligence, Machine Learning, Human Resource Management, Environmental Sustainability, Green Initiatives in Business, Paving the Path to a Greener Future, Green HR Practice Initiatives, Harmonizing Green HRM, HRIS, AHP and Electre MCDM Tools, Sustainable Workforce Management, Innovation Unleashed, Disruptive Entrepreneurship, Corporate Innovation, Innovation Via Social & Thoughtful Entrepreneurship, Social Media, Adolescence In Society, Market Entry Strategies, Digital Age: Navigating Global Expansion, Embracing Environmental, Modern Economy, Sustainable Global Supply Chain Management, Balancing Efficiency and Environmental Impact, Cybersecurity ChallengesSynopsis
Arka JAIN University is a top East Indian university and the first private university in Kolhan. The fastest-growing private university in Jharkhand is AJU. The JHARKHAND State Legislature founded the university in 2017 under "The ARKA JAIN University Act". UGC, AICTE (for appropriate programs), and other statutory authorities and government agencies recognize it. Since 2011, JAIN College has offered diploma, undergraduate, postgraduate, and doctoral degrees, carving out a space for itself. JAIN (Deemed-to-Be-University), Bengaluru, an NAAC A++ and NIRF Top-100 HEI, mentors the University, which is part of the JGI Group Bengaluru. The University is ISO 21001:2018 "Educational Organization Management System" certified. Outlook-ICARE India's Top Universities Rankings 2022 placed the University fifth in the "Top-15 Emerging Private Universities" category. Higher Education Review Magazine ranked the University 14th in the Top-100 Engineering Survey 2022 and 15th in the Top-100 Beyond IIMs B-School Survey 2022.
The Outlook ICARE India MBA Rankings 2023 placed our MBA program 10th (Top Private MBA Institutions – East Zone Category). The Outlook ICARE India MBA Rankings 2023 placed our MBA program 36th (Private University – Constituent Colleges Category). State-of-the-art Our hallmarks are infrastructure and credible placement support. We offer unique experience learning due to our vibrant campus life and community extension activities. Quality and research-based teaching-learning helps students adapt to industry needs.
Chapters
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A Philosophical Study on Investors' Perspectives on Mutual Funds as An Investment Decision
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A Study of Marketing Benefits of Social Networking Websites
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A Study of Online Buying Behaviour of Women in India
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Artificial Intelligence and Machine Learning Applications
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Artificial Intelligence and Machine Learning Applications in Human Resource Management
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Environmental Sustainability and Green Initiatives in Business: Paving the Path to a Greener Future
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Green HR Practice Initiatives in The Current Organizational Scenario
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Harmonizing Green HRM and HRIS: A Synergistic Approach Through AHP and Electre MCDM Tools for Sustainable Workforce Management
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Innovation Unleashed: Navigating the Landscape of Disruptive Entrepreneurship and Corporate Innovation
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Innovation Via Social & Thoughtful Entrepreneurship
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Is Social Media Good For Adolescence In Society
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Market Entry Strategies in The Digital Age: Navigating Global Expansion Through Technological Advancements
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Sustainable Business Practices: Embracing Environmental and Social Responsibility in the Modern Economy
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"Sustainable Global Supply Chain Management: Balancing Efficiency and Environmental Impact"
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Cybersecurity Challenges in the Digital Era